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Mental health in the music business – An attempt to take stock
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Music catalogs: 5 reasons for the gold-rush mood among investors
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YouTube for bands and musicians
In the 21st century, bands and artists compose, develop and promote music predominantly in the online space. Instagram, SoundCloud, YouTube...
Band image: why you should build a brand for your music
It’s never been easier to release your own music without a record deal and to single-handedly carry out the marketing. At the same time, the never-ending...
Marketing in the Age of Digital Music
The growing importance of independent music has been highlighted repeatedly by the IFPI (International Federation of the Phonographic Industry) in recent...
Online concerts: a stop-gap for emergencies or a new way to enjoy music?
People around the world are still getting used to a new normal - one that scarcely any of us could have imagined a year ago. Social distancing, masks...
6 ways of securing (paid and unpaid) concerts
How do you handle concert requests from promoters? Can performing as a support band boost your career? What fees can a band reasonably request? Is it...
Live music and ticket providers: concerts are a merciless business
There is little doubt that 2020 will go down in history as an annus horribilis for live music - with far-reaching consequences for bands, musicians, bookers...
How can I earn money as a musician with streaming?
This post was inspired by a recent article in the Frankfurter Allgemeine Zeitung about how streaming has fundamentally changed the music business. In...